This little initiative started in mid 2014 as a team of 5 siblings as a response to the growing demand by conscious consumers for toxic-free dinnerware.
Usuk is the word for bamboo straw in Murutic, our (supposedly) mother-tongue. It was derived from the action of pressing in / penetrating in a sharp stake onto the tarap (Artocarpus odoratissimus) leaves that cover the tapai (fermented rice wine) jar opening. These jar or commonly known as tajau usually between 1.5 to 3 ft tall, traditional usuk normally crafted to accommodate these height.
Mid-year is a high season of partying for the locals in Sabah due to the two months long festivities beginning with the Murut’s Kalimaran (craftsmanship) festival and ends with the Kadazan-Dusun’s Kaamatan (harvest) festival. During this time, tapai aplenty for all the hard core drinkers and this is how usuk comes in handy.
Our production epicenter is in Tenom, Sabah. A charming small valley town in the interior lowland, the meeting point of the Pegalan and Padas river.
Our straw was first introduced to a cafe in Petaling Jaya and we received our first 100 pieces of order. We have since supply the straws to Australia, Singapore and Iran in the Middle East.
As we expands, we now get involvement from our own and nearby kampung folks to supply us with raw bamboos while the finishing touch is still conducted by us.
The repetition of semicircles symbolises the two things we strongly feel about with this initiative :
- A bunch of bamboo straws .
- Waves of the ocean.